U.S. Viewers Spend 23 Minutes a Day Watching Online Video [Report]

by Carla Marshall
As NewFronts 2014 comes to an end, host IAB releases research that asserts that original digital video content consumption for adults in the U.S. increased by 15% compared to last year. Around 52 million adults now tune into original video content each month, with the ability to choose their own schedule being a major driver for many viewers.Read the full article