Facebook WCA: How to Create a Sales Funnel Without Email Addresses

by Jon Loomer
The end goal for the typical online brand is to get some sort of a conversion. While there are exceptions, that goal is almost always a sale. One method that has been effective to accomplish this goal is the standard sales funnel, whereby registrants are put through a nurture sequence of email messages and landing pages. While effective, this method has a major weakness.Read the full article