Know Your Facebook Ad Rates: CPM and Cost Per Page Like by Placement

by Jon Loomer
Cookie cutter articles are routinely written that proclaim that “the Facebook sidebar is a wasteland” or “mobile is where it’s at on Facebook.” They’re all wrong. In this post, I’m going to explain why before presenting my own data to show you what I’m seeing regarding the evolution of CPM costs and Cost Per Page Like by placement, dating back to August of 2013.Read the full article