Late Night Best Time for Mobile Video Ad CTR, Completion Rate on Phones

by Christophor Rick
The Mobile Marketing Association's 2014 Mobile Video Benchmark Study offers some great insights into mobile video advertising including stats on completion rates and CTR for skippable and non-skippable mobile video ads. We have looked at Skippable Mobile Video Ad Completion Rates Low, CTR Near Non-skippable, and how Duration of Mobile Video Impacts CTR and Completion Rate Differently.Read the full article