Facebook launches Audience Network — a mobile ad network

by Justin Lafferty
As rumored, Facebook officially announced Wednesday at f8 a mobile ad network — Audience Network — that takes the power of Facebook data and allows advertisers to use that outside of “the big blue app.” Sriram Krishnan, Facebook Product Manager, talked with Inside Facebook about what Audience Network can do for mobile advertisers: The idea behind the Audience Network is now ...Read the full article