Facebook’s AppLinks: taking mobile browsers out of the equation

by Justin Lafferty
Another one of the innovations launched Wednesday at f8 takes frustration out of mobile links and app-to-app browsing. Through Facebook AppLinks, a user can go from a link in one Facebook mobile-integrated app to another without the conduit of a mobile browser and login friction. Parse CEO Ilya Sukhar announced AppLinks in the keynote: This gives you everything you need to ...Read the full article

App Links Home Page Intro

Right now, linking on mobile is a lot more frustrating and complicated than it is on the web. There isn’t an easy, consistent way to control what happens when someone clicks on your content in mobile, which makes it difficult to provide the best experience for your users. It’s also hard to find out when—and how—to send people out of your app and directly into another.

We built App Links to help with that. It’s an open, cross-platform solution for app-to-app linking that gives you the tools you need to expose deep links in your app or to link out to others.

App Links is free. It’s open source. It’s easy to implement. And it’s going to make mobile linking a whole lot easier for developers.