The New VW Site: It’s Like Tinder For Cars

by Steve Hall
Acknowledging the fact that most car sites — including their own old site — are just glorified brochures that don't do much in the way of helping buyers locate a car that is actually available, VW is out with a very Tinder-like site that makes choosing a car as easy as choosing a date. The new takes inspiration from a not so obvious source: online dating sites.Read the full article