YouTube gives creators a brand boost with intro video option

by Cynthia Boris
About a third of all the videos I watch on YouTube have a branded intro. It sets the tone and let’s you know that the person you’re watching is serious about creating consistent content. They’re also easier than ever to make thanks to a variety of cheap video editing tools. On TV, the opening credit sequence is pretty much a thing of the past, but YouTube wants it to become a ...Read the full article