Are Third Parties Improperly Sharing Apple’s IDFA? What Apple’s new click-through agreement means for the industry

by Danan Margason
Apple has been making lots of headlines in recent weeks while restructuring its ad program. First, HasOffers discovered that Apple released iAd attribution with iOS 7.1, allowing advertisers direct insight into whether users interact with ads placed on iAd. Second, Apple opened up its iAd workbench to anyone with an Apple ID and reduced the minimum monthly spend to only $50, ...Read the full article