YouTube Brand Marketing: Video Ads are the New Focus Group

by Greg Jarboe
Last week, Andreas Goeldi, the Chief Technology Officer at Pixability, shared some new data at the . In a presentation entitled, "By the Numbers: YouTube Science and Measurement," he provided examples of how "Big Data" can turn conventional wisdom on its head. Pixability's proprietary software scans 25 million keywords and one million videos per hour to provide brand markete ...Read the full article