The tease Factor: How to optimize your email marketing for engagement

by Jordie Van Rijn
Customers are pretty picky on where they squander their precious time and attention. So imagine how great it is if you are the only one in your industry that does get that attention and can increase engagement with your audience over your competitors. It is definitely possible, but requires to rise above the common superficial online marketing push (not the same as push marketing).Read the full article

Two Monkeys Were Paid Unequally: Excerpt from Frans de Waal's TED Talk

What happens when you pay two monkeys unequally? Watch what happens. An excerpt from the TED Talk: "Frans de Waal: Moral behavior in animals." Watch the whole talk here: http://www.ted.com/talks/frans_de_waal_do_animals_have_morals.html