Success in a Mature Social World: A Q&A With Sandy Pell

by Brian Conlin
Social media has grown up, and marketers and PR pros have to employ a mature approach to reach an increasingly scattered audience. Sandy Pell, the External Communications Manager for HootSuite, leads the company’s global PR program and will speak at Demand Success. Below Sandy answers our questions about successfully using social media for communications: (1) What trends ha ...Read the full article

Demand Success 2013: Highlights!

See what all the fuss is about - check out highlights from last year's Demand Success 2013, Vocus' premier marketing and PR conference in Washington, D.C. Register today for Demand Success 2014 here: Vocus, Inc. is a leading provider of cloud marketing software that helps businesses reach and influence buyers across social networks, online and through media. Our integrated suites combine social marketing, search marketing, email marketing and publicity into a comprehensive solution that help businesses attract, engage and retain customers.