Consumers are concerned but still willing to give up personal information to brands

by Cynthia Boris
Seems like every time I turn on my computer there’s an email about a potential security breach. Today, it’s Bit.ly, the link shortener people. They’re reporting a breach of customer email addresses, passwords and authentication keys. Last week it was the Heartbleed Bug and before that a handful of major retailers who lost control at the cash register.Read the full article