What Nuclear Warheads Can Teach You About Building Trust With Your Audience & Other Takeaways From Authority Intensive 2014

by David Melamed
I regret to inform you that Santa Clause is gone. The days of copy paste, dry, humorless content are no more. It is no longer good enough to be great, now you must be so good, you’ll be sorely missed when you are gone. If your content isn’t compelling enough to make your readers miss it if it disappeared, you aren’t doing a good enough job.Read the full article

What nuclear warheads can teach you about content marketing - Authrity Intensive 2014

I created this video with the YouTube Slideshow Creator (http://www.youtube.com/upload) This is was created by Canva, adapted from a blog post I wrote and shared on slideshare. A great lesson I learned from Authority Intensive 2014 is to repurpose content.