Spredfast Releases Spark, A Social Tool For In-The-Moment Marketing

by Martin Beck
Aiming to aid brands with their in-the-moment marketing, Spredfast today announced the release of Spark, a new social media dashboard that enables users "to tune into timely moments and conversations the minute they start." We've well documented the trend of newsjacking — most recently and notably Arby's and Pharrell Williams' hat — by socially savvy brands and businesses, bu ...Read the full article