Page Fights: Crowning the Ultimate Landing Page Champion

by Amanda Durepos
Having a poorly optimized landing page can result in confused leads, poor conversion rates, and lost sales… …or in the context of Page Fights, public humiliation. Unbounce recently paired up with ConversionXL to crown the ultimate landing page champion. In a live three-part series, merciless judges Oli Gardner and Peep Laja dished out tough love in the form of brutal (but u ...Read the full article

Page Fights: Episode 1

In the first episode of Page Fights, Oli and Peep delivered some contestants straight to the finals, while driving others to tears with their critiques. We learned the importance of making a good impression within the first few seconds of someone visiting your landing page. We also revealed the Top 10. About Page Fights In May 2014, for the first time, Unbounce joined forces with ConversionXL to crown The Ultimate Landing Page Champion. Over 3 weeks, Unbounce's Oli Gardner and ConversionXL's Peep Laja reviewed tore apart brave contestants' landing pages in front of a live audience. Viewers chose who got cut, who made it to the next round and who ultimately reached the heights of landing page glory. Want to be part of the next Page Fights? Sign up here to be emailed: http://bit.ly/Rjs6FV


Page Fights: Episode 2

In the second episode of Page Fights we got to meet our top 5 contestants and hear the stories behind their landing pages. Oli and Peep critiqued their pages and offered some design and copy tips for them to implement before next week's finale. About Page Fights In May 2014, for the first time, Unbounce joined forces with ConversionXL to crown The Ultimate Landing Page Champion. Over 3 weeks, Unbounce's Oli Gardner and ConversionXL's Peep Laja reviewed tore apart brave contestants' landing pages in front of a live audience. Viewers chose who got cut, who made it to the next round and who ultimately reached the heights of landing page glory. Want to be part of the next Page Fights? Sign up here to be emailed: http://bit.ly/Rjs6FV


Page Fights: Episode 3

In the third and final episode of Page Fights, our Top 3 contestants shared the progress they made with their landing page changes while Oli and Peep analyzed. After a live audience vote, we crowned The Ultimate Landing Page Champion: Ryan Walsh of MindOverPain.org. About Page Fights In May 2014, for the first time, Unbounce joined forces with ConversionXL to crown The Ultimate Landing Page Champion. Over 3 weeks, Unbounce's Oli Gardner and ConversionXL's Peep Laja reviewed tore apart brave contestants' landing pages in front of a live audience. Viewers chose who got cut, who made it to the next round and who ultimately reached the heights of landing page glory. Want to be part of the next Page Fights? Sign up here to be emailed: http://bit.ly/Rjs6FV


Homepage Vs Landing Page

Conversion expert Oli Gardner explains the difference between a good homepage design using User Centered Design and a good landing page design using Conversion Centered Design. A clip from the webinar "Designing For Conversion". To watch the full webinar, visit http://bit.ly/DesignUnwebinar.