A Crash Course in Email Marketing

by John Hayes
Email marketing might be one of the most mature online marketing techniques available to today’s marketer, but it is still an incredibly hot topic for organizations hoping to drive a significant return on investment from their marketing budget. Despite this, it is an often misunderstood medium with many marketers unsure exactly how they can deliver optimum results while keepi ...Read the full article

Demand Success 2013: Highlights!

See what all the fuss is about - check out highlights from last year's Demand Success 2013, Vocus' premier marketing and PR conference in Washington, D.C. Register today for Demand Success 2014 here: http://www.vocus.com/conference/register/ Vocus, Inc. is a leading provider of cloud marketing software that helps businesses reach and influence buyers across social networks, online and through media. Our integrated suites combine social marketing, search marketing, email marketing and publicity into a comprehensive solution that help businesses attract, engage and retain customers.