Bing Ads Tweaks Its Tune: Desktop/Tablet Traffic To Be Combined, Adding Tablet Bid Modifier

by Ginny Marvin
You may recall last spring, Bing Ads issued a manifesto of sorts in response to Google's announcement of Enhanced Campaigns titled Advertisers Deserve Control: "We do not believe bundling mobile, desktop and tablet advertising together in an opaque manner is in the best interests of our customers.Read the full article