Do You Make This Lead Nurturing Mistake? Laura Cross Can Help

by Brian Conlin
Marketers, want to boost your bottom line? Send more qualified leads to sales. It sounds obvious, but 60 percent of marketers send all of their leads to sales and only a quarter of those are qualified. Laura Cross of SiriusDecisions showed attendees of her Vocus webinar how to boost conversion rates by creating a systematic, repeatable and measurable lead nurturing process.Read the full article

Demand Success 2013: Highlights!

See what all the fuss is about - check out highlights from last year's Demand Success 2013, Vocus' premier marketing and PR conference in Washington, D.C. Register today for Demand Success 2014 here: Vocus, Inc. is a leading provider of cloud marketing software that helps businesses reach and influence buyers across social networks, online and through media. Our integrated suites combine social marketing, search marketing, email marketing and publicity into a comprehensive solution that help businesses attract, engage and retain customers.