How to Survive a Social Media Crisis

by Erin Feldman
Hacked Twitter accounts. Capitalizing on a national or international tragedy or historical event. Disgruntled employees on a rampage. Automated replies. All factors in social media crises. How to survive when one occurs? As with any kind of literal storm, preparation is the first line of defense. Brands have to understand they are in the publishing space.Read the full article

Demand Success 2013: Highlights!

See what all the fuss is about - check out highlights from last year's Demand Success 2013, Vocus' premier marketing and PR conference in Washington, D.C. Register today for Demand Success 2014 here: http://www.vocus.com/conference/register/ Vocus, Inc. is a leading provider of cloud marketing software that helps businesses reach and influence buyers across social networks, online and through media. Our integrated suites combine social marketing, search marketing, email marketing and publicity into a comprehensive solution that help businesses attract, engage and retain customers.