The Benefits of Permission-Based Email Marketing [Speakeasy Podcast #73]

by Dave Charest
What’s in this episode? 13 minutes of marketing awesomeness. This week’s topic: Permission-based email marketing is the best route to developing long-lasting customer relationships. When you focus on permission-based marketing you demonstrate that you value the trust and privacy of your customers. As a result, you’ll have better open rates, less spam reports, and more opportunit ...Read the full article