Airline Takes Inflight Experience To The Streets And To Social Media

by Steve Hall
With a bit of guerrilla/ambient marketing, Air New Zealand has launched the #AirNZLondonReady Truck Tour which will make stops throughout the Southern California area to tout daily flights from LAX to London as well as showcase the airline's inflight products to travelers and the travel trade. The roving truck will feature Air New Zealand's Economy Skycouch, a row of three E ...Read the full article