Has Apple Killed Location Tracking With iOS 8? Hint: No

by Greg Sterling
Various news outlets are now reporting that Apple has effectively killed location tracking or offline analytics for iPhones with a change in iOS 8 that conceals the phone's correct MAC address. That's not exactly true, however. Ad networks, WiFi hotspots and other third parties will no longer be able to grab an iOS 8 iPhone's real MAC address.Read the full article