Is Metagaming Silently Killing Your Marketing?

by Gregory Ciotti
Man cannot discover new oceans unless he has the courage to lose sight of the shore. ~ André Gide Setting sail away from the safe harbor of best practices is a fear that we, as marketers, must learn to embrace. Scary situations arise when you set foot in uncharted territory. In March, our company decided do just that, by “storming the gates” and completely removing ...Read the full article

The Science of Productivity

Made in collaboration with Sparring Mind, the behavioral psychology blog. Read the full productivity post: http://bit.ly/XRcYAY TWEET IT - http://clicktotweet.com/ny8ak In today's crazy world, productivity is on the minds of many. So what can science tell us about the human brain and productive work? How do we become more efficient at working, and spend less time working overall? Written and created by Mitchell Moffit (twitter @mitchellmoffit) and Gregory Brown (twitter @whalewatchmeplz). TWITTER: http://www.twitter.com/AsapSCIENCE FACEBOOK: http://www.facebook.com/AsapSCIENCE Mitchell Moffit http://www.mitchellmoffit.com http://www.twitter.com/mitchellmoffit http://www.facebook.com/mitchellmoffit Gregory http://www.gregorybrownart.tumblr.com http://www.twitter.com/whalewatchmeplz SOURCES---- Fear of projects: 1) http://bit.ly/TX4DJr Zeigarnik Effect: 2) http://bit.ly/XWOCG0 Simulated Work: 3) http://bit.ly/W8y21M Ego Depletion 4) http://bit.ly/12n7uNI Practice (Elite Violinists): 5) http://bit.ly/QWLtCK 6) http://bit.ly/Z2DgBT 7) http://1.usa.gov/UDE6OJ Multitasking: 8) http://bit.ly/UmTVIv