Facebook Will Soon Leverage Your Non-Facebook Web & Mobile Activity In Advertiser Targeting

by Greg Finn
Facebook Ads are about to become a much more lucrative commodity to marketers. Today's Ads changes not only helped users understand why they were seeing ads, but will also allow Advertisers to target users who've taken desktop and mobile actions off of Facebook itself. This means that a user who has searched for running sneakers on the web (or on a mobile app) will have the ...Read the full article