Marketing Your Content to Millennials: 3 Success Strategies You Can’t Ignore

by Lisa Hoover Mcgreevy
Millenials – the 18-36 year old demographic – are a top target for marketers, but impressing them with your product, content or brand messaging is no simple task. Especially if you’re still relying on traditional delivery methods like email marketing and display ads. According to analytics and research firm SDL’s latest global study, millenials favor social channels over email ...Read the full article