9 Tricks For Local Businesses To Increase Their SERP Click-Through Rate

by Chris Silver Smith
Sometimes you can move the needle — and dramatically — outside of obsessing and laboring over obtaining improving rankings in search engines. Simply increasing your click-through rates on the organic rankings you've already achieved can increase sales and revenue, even without having to do some of the difficult things that could be necessary to inch up the ladder to the next position.Read the full article