Are You Capitalizing on the #WorldCup Social Media Mania?

by Michael Levanduski
Everyone knows that the World Cup is the most watched sporting event in the world, but just how big is it when it comes to businesses and marketing? Well, a lot of information has been published over the past couple weeks about just how huge the World Cup is on social media sites, and many brands are really pushing to get in front of the billions of fans who will be watching some or all of this.Read the full article