How to use Call Tracking to Drive Mobile Bookings

by Aileen Hoang
It’s easy to become accustomed to plainly answering phone calls from the front desk, but is there a way for hoteliers to capitalize on the monotony of the voice channel to bring in more ROI for their hotel? The answer lies in the power and benefits of call tracking. Call tracking is a powerful analytical tool that enables hoteliers to find which sources lead to conversions, det ...Read the full article