What is Google Analytics? (Explained in Plain English)

by Liz Lockard
I can’t believe it’s taken me so long to write this post. I was on the phone the other day chatting with someone who was interested in working with me and she shared something that smacked me in the face: “I just don’t know even know where to begin when I log in Google Analytics. What am I even supposed to be looking at?” Head smack! I can’t believe how long I’ve been talki ...Read the full article