Ensure You Never Send Paid Traffic To a 404 Page or Broken Link

by David Melamed
Paying for traffic is expensive. There is nothing worse than sending traffic to a broken link or page that is down. You would think this would be common sense, but at least once a month I click on a ppc ad that goes to a 404 page or a page with some other error code. It happens to the best of us.Read the full article