Six Stupid Things Marketers Do to Mess Up Their Brands

Most organizations are full of well-educated people with access to lots of data, training, and resources. Yet those people continue to do stupid things that mess up their business and personal brands. Here are the top six stupid things marketers do. 1. They don't have a 'why' Simon Sinek's awesome book on this topic, Start With Why, shows the lack of brand and strateg ...Read the full article