Digital PR: Build Those Bridges Don’t Burn Them!

by Allen Mireles
Public relations is all about building bridges: between ideas and people, brands and people, and people and other people. Everything we work to accomplish in PR today has its foundation in building bridges and relationships. Not in burning them. Yet, focusing only on the tools we use in digital PR and setting aside basic common sense, practicality and old-school courtesy lea ...Read the full article