Improved Facebook Right Hand Ads Will Roll Out Next Week, Limited Availability Will Raise CPCs

by Greg Finn
A few months ago, Facebook promised a revamped, larger ad size for those Right-Hand Column ads. Today, they've announced a launch date of "early next week" along with a warning of scarcity. Seeing that the ads take up more real estate on the screen, there will obviously be less space for ads. This means that advertisers will likely see an increase in their overall cost-per-c ...Read the full article