Meet Instagram’s creative agency whisperer

by John Mcdermott
P.J. MacGregor was a seasoned ad man be he joined Facebook’s creative solutions team in 2011. He had been on the agency side of the business for more than a decade and even had some work short-listed for a Cannes Lion in 2010 when he was at Leo Burnett. Four years later, MacGregor finds himself back at Cannes, only this time proselytizing about the branding power of Instagram.Read the full article