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adage.com - 23 readers, 9 Tweets - TV spending grew in the first quarter of 2014 but consumer magazine spending dipped as P&G and L'Oreal made "severe reductions" there, Kantar Media said.
fortune.com - 4 readers - Uber is very valuable. But there's only one way to sell its stock.
thenextweb.com - 19 readers, 419 Tweets - When considering a mobile marketing strategy that utilizes location tracking, a series of user-centric factors should be evaluated before diving in.
adage.com - 4 readers, 31 Tweets - Firms like InfoScout are investing in new technologies that circumvent sellers and go straight to consumers for data.