Survey: 62% Of Consumers Say Social Media Doesn’t At All Influence Their Purchasing Decisions

by Martin Beck
It shouldn't come as a surprise to savvy social media marketers, but consumers really aren't interested in what you are selling. That is the main social media finding in a report released by Gallup today, showing that people say they use social media to be ... social ... with friends and family and don't believe that messages from brands and businesses are affecting their buying habits.Read the full article