5 Instagram Users Helped Propel ‘The Fault in Our Stars’ To $170 Million Box Office Success

by Steve Hall
While this arrived sounding like a big 'ol self-promotional press release — they all are, actually — our interest was sparked by this work from Instagram influencer marketing firm, theAmplify. The company makes a technology called SharedRank which is an algorithm that provides strategic analytics and advanced audience targeting.Read the full article