4 Ways Brands Can Battle Facebook’s Fast-Decreasing Organic Reach

by Herbert Lui
This article first appeared on the Content Strategist. Brands are freaking out about the rapidly decreasing organic reach of their Facebook posts, and you can’t blame them. According to a recent study conducted by Simply Measured, the total engagement for the top 10 brands on Facebook is down over 40 percent—even as total posts are up 20 percent.Read the full article