Remarketing Lists For Search Ads Can Now Use Conversion-Based Automated Bid Strategies In AdWords

by Ginny Marvin
Now when you enable AdWords conversion-based automated bid strategies in your Remarketing Lists For Search Ads campaigns, the predicted conversion performance of those remarketing lists will influence the bidding. Google announced on its Google+ page that remarketing list performance is now among the real-time signals such as location, browser, time of day that affect automa ...Read the full article