The Basics of SEO for Successful Content Marketing

by Michele Linn
In the content marketing world, there is a lot of talk about SEO, and for good reason. As Lee Odden recently explained: “Think of SEO this way: If a customer-focused content marketing program is the sandwich, then SEO is the mayonnaise. It touches nearly everything and enhances the overall flavor of the sandwich, but on its own, it’s not very appetizing.Read the full article