6 Factors to Assigning the Right PPC Account Manager

by Kayla Kurtz
New client account assignments are not a task to be taken lightly. In fact I would say this might be one of the most crucial steps in onboarding new business. Account Managers (AMs) can't be assigned like used car lot salespeople ("Whose turn is it?"). Why is that? Because just as any account has multiple facets of need, Account Managers have different experiences and focus areas to offer.Read the full article