Brand Attachment: Larry Vincent Talks to Marketing Smarts [Podcast]

Larry Vincent is the founder and executive director of The Brand Studio at United Talent Agency (UTA), where he serves as the strategic lead on all engagements. Over the past 20 years, he has developed brand strategies for some of the world's best-loved brands, including CBS, Coca-Cola, Four Seasons Hotels, MasterCard, Microsoft, the National Football League, and Sony Playstation.Read the full article