Move Over TrustRank, Make Room for Trust Buttons

by Bill Slawski
Years ago, I started referring to search results as recommendations, seeing how they've been starting to look more and more like that part of a page at Amazon that says "people who viewed this book also looked at these books." When someone searches at a search engine, one of the things they look for in the search results they receive are trustworthy pages (or recommendations) ...Read the full article