Start Me Up! Tracking in-venue engagement with SwipeStation

by Ben Davis
Measuring engagement in venues is tough, especially when they're not ticketed. Think your local pub for example. This week I caught up with Sam Fresco, co-founder and director of SwipeStation, which allows for advertising and vouchering from a terminal in-venue. Fresco launched the start-up at 23, following previous roles at Top 100 digital agency Clock.Read the full article

Meet SwipeStation

Meet SwipeStation, an in-venue promotion unit. A scanner, printer and screen that enables the instant management and verification of codes, acting as any campaigns physical presence.