Will Canada’s New Anti-Spam Law Change Email and Social Marketing?

by Yael Grauer
On July 1, the Canadian Anti-Spam Law, known as CASL, went into effect, and it could have big ramifications for content marketers. The law, which was actually passed in 2010, is incredibly broad-reaching. It applies not only to emails sent to or from Canada, but also to text messages and communication via social media as well.Read the full article