Kenneth Cole, who is in Business Development at 7Search.com
Heather Vale Goss of Performance Marketing Insider talks with Kenneth Cole, who is in Business Development at 7Search.com. In this interview at LeadsCon in Las Vegas, discover what 7Search is, how to sign up to be a publisher, and what kind of criteria you need to meet. Also find out what the benefits are of advertising with their platform, why they emphasize quality over quantity of traffic and how they monitor and detect click fraud. Some of their new developments include the launch of a display network, and you can expect to see more from them in the future.