Twitter Bets Big On World Cup, Scores With Engagement Records

by Martin Beck
Like Germany's national soccer team, Twitter entered the 2014 World Cup with the highest of expectations. Germany, extremely talented but searching for its first major title for 18 years, passed its test in the biggest way with a 1-0 victory over Argentina in Sunday's championship match. Twitter? Not too shabby either, although the game is far from over for the social media network.Read the full article