Is Guest Diversity Good or Bad For Hotels?

by Joshua Meehan
Diversification can help to keep your investments protected during financial hardships. If one market takes a turn for the worst, you don’t have all your money tied up in one spot. You can weather the storm and keep on moving. Does this also apply to your hotel guests? Should you be attracting as many types of guests as possible, or focus on a single segment? Diversifying your ...Read the full article