What’s Better: Publishing Onsite or Off?

by Joel Klettke
where should your content live? The answer seems to change depending on who you ask, from staunch advocates of always publishing your work on your own site to those who publish virtually all of their work on sites they don’t own. There are great arguments on both sides (and right down the middle), but there are also many differing perspectives to think about (SEO, leads, conversions and so on).Read the full article